Mastercard will turn into the official naming associate of the McLaren Components 1 workforce from the 2026 season.
Delivering on its fan-first promise, Mastercard will debut ‘Workforce Priceless’ – a worldwide initiative that can permit ‘Papaya followers’ to get nearer to the workforce and motion all through the race calendar.
On choose race days, fortunate followers will get pleasure from unbelievable experiences – from behind the scenes on race days to assembly the drivers – Lando Norris and Oscar Piastri.
“There isn’t a another vital to us than our superior followers, so I couldn’t be extra delighted to enter this subsequent chapter in our partnership with Mastercard with a promise to our Papaya Household around the globe: that we’ll proceed to place our followers first, deliver them even nearer to the workforce, and provide unbelievable experiences.,” mentioned Zak Brown, CEO, McLaren Racing.
Lando Norris added: “There are such a lot of issues that not solely we’ve got, however we will create, to present all of our followers a greater expertise than ever earlier than.”
Raja Rajamannar, Chief Advertising and marketing and Communications Officer for Mastercard, mentioned: “It’s not nearly slapping a reputation alongside McLaren, however really to co-create experiences for the followers that cash can’t purchase.
“We need to create experiences to get the followers nearer, like by no means earlier than, to the fervour of McLaren and the game of F1.”
Zak Brown reckons the 2026 McLaren is not going to look one million miles away from this 12 months’s automobile, so “don’t count on radical change”.
“We’re fairly comfortable, we expect it’s [the 2025 car] very distinctive, we love the papaya.
“In fact you will note some enhancements and modifications, however it will likely be very recognisable.”
