Drastic instances name for drastic measures. Amid a sequence of cost-cutting efforts in its combat for survival, Nissan might also half methods with its world headquarters. The troubled Japanese automaker moved its base from Tokyo to Yokohama in 2009, following two years of development. Situated within the Minato-Mirai 21 district, the constructing is estimated to be price over 100 billion yen, or about $700 million, based on an area realtor.
A recent report from Nikkei Asia claims the HQ seems on an inventory of property Nissan intends to promote by the top of March 2026. The corporate’s newly appointed CEO, Ivan Espinosa, has already introduced upcoming asset gross sales, though he hasn’t explicitly talked about the advanced. Nippon Hoso Kyokai (Japan Broadcasting Company), or NHK, additionally alleges the constructing is up for grabs.
Photograph by: Nissan
Even when Nissan decides to promote its world headquarters, it might proceed utilizing the ability by leasing it from the brand new proprietor. This wouldn’t be with out precedent within the automotive trade. McLaren did the identical a couple of years in the past with its HQ in Woking by means of a sale-and-leaseback deal to cut back debt.
Promoting its headquarters can be one more entry in a rising checklist of main cost-cutting strikes following a $4.5 billion loss final yr. Nissan is closing seven factories, together with two home websites, reportedly recognized because the Oppama and Shonan vegetation. The workforce will likely be considerably diminished, with 20,000 jobs to be eradicated within the coming years.
Nissan is even halting the event of sure fashions to chop bills. Moreover, six automobile platforms are being dropped, leaving simply seven within the lineup. One other objective is to unify extra merchandise by decreasing elements complexity by 70 %. After the failed merger with Honda, Nissan is making an attempt to determine the best way to survive by itself.
To understand the seriousness of the state of affairs, contemplate that some 3,000 R&D staff have been reassigned to work on “price discount initiatives.” Elsewhere, badge-engineered vehicles just like the Micra/Renault 5 will assist deliver new fashions to market by leveraging Renault. Nissan additionally goals to strengthen its partnership with Mitsubishi to speed up the event of latest merchandise. It’d even enable its Chinese language associate, Dongfeng, to construct vehicles at a few of its underused factories.
