Stellantis is already wounded. The conglomerate watched as gross sales and income nosedived by way of 2024, ultimately resulting in the abrupt resignation of its former CEO, Carlos Tavares. This was alleged to be a yr of rebuilding for the corporate, however with Trump’s steep tariffs now in impact and no indication of stopping, issues at Stellantis might quickly get a lot worse.
Specific consideration falls on Alfa Romeo and Maserati, two manufacturers struggling greater than most. Stellantis employed administration consulting agency McKinsey and Firm to look at the scenario, notably with a watch towards tariffs. An organization spokesperson instructed Automotive Information Europe that McKinsey was “requested to offer its concerns” for the 2 automakers however did not supply additional perception.
Stellantis declined our request for extra info. An organization spokesperson supplied the next assertion to Motor1:
“McKinsey has been requested to offer its concerns relating to the just lately introduced U.S. tariffs for Alfa Romeo and Maserati.”
Photograph by: Stellantis
Bringing in a consulting agency suggests issues are dire within the Stellantis camp. Within the US, Alfa Romeo offered simply 8,865 vehicles for the whole yr. That is a 19 p.c drop from 2023, however issues are far worse at Maserati. The luxurious model offered 11,300 vehicles globally, with simply 4,819 offered in the USA. Now that tariffs of at the least 25 p.c are in impact for something imported to the States—which incorporates each single Maserati and Alfa Romeo mannequin—it is no shock that Stellantis is left questioning what to do.
Discussions are at present within the very early section, however it looks as if all choices are on the desk. That features the potential of partnering with different firms and even promoting the manufacturers. Automotive Information Europe reviews doable collaborations with Asian-based automakers, which certain seems like Chinese language patrons are lining up for a doable fireplace sale on Italian manufacturers. Finally, the destiny of each automakers will seemingly depend upon Trump’s tariffs. Any prolonged run at 25 p.c might wreak havoc on the whole auto trade, by no means thoughts area of interest Italian homes.
Alfa Romeo is tough at work on new merchandise. Subsequent-generation variations of the Stelvio and Giulia are in growth, although we might not see them on the streets till 2027. Maserati had plans to go electrical, however altering tides have led to the corporate canceling the MC20 EV.
Supply:
Automotive Information Europe
