GENESIS has unveiled its GMR-001 Hypercar as a precursor to its plan to take the posh model onto the racetracks from 2026, replicating comparable aggressive aspirations as Cadillac that earlier this yr introduced its entry into System 1.
It would additionally globally introduce the Magma particular product vary, together with Australia that may launch the Genesis Magma GV60 in early 2026 by Genesis dealerships.
The brand new Genesis Magma Racing (GMR) division is supported by Hyundai Motorsport and has introduced its sights set on international motorsport specializing in an endurance program in WEC and IMSA.
Hyundai Motorsport has represented the race and rally actions of Hyundai Motor Group for over 10 years. It would now lend its experience to Genesis Magma within the prestigious World Endurance Championship (WEC) in 2026, adopted by participation in IMSA SportsCar Championship (IMSA) in 2027.
As a part of its preparations, an LMP2 workforce will compete within the 2025 European Le Mans Sequence.
The WEC and IMSA campaigns will every have a two-car workforce from Genesis, supported by ORECA Motorsport and IDEC Sport.
Andre Lotterer and Luis ‘Pipo’ Derani have been enlisted because the race drivers and can tackle technical growth and conduct simulator classes to organize for the debut LMDh season in 2026.
Genesis will take part with a hybrid automobile constructed to the LMDh (Le Mans Daytona h) class, a premier class that mixes the newest hybrid know-how with standardised elements.
This ensures price management and aggressive parity with direct benefits for members who’re quantity producers of hybrid vehicles. LMDh vehicles compete in WEC and IMSA, making them a worldwide platform for showcasing engineering excellence and innovation.
Showcasing the racing program is the revealing of the Genesis GMR-001 Hypercar, described as a high-performance prototype that embodies the model’s design philosophy ‘Athletic Magnificence’.
The revealing of the GMR-001 Hypercar and the announcement of Genesis’ daring motorsport technique are a part of a step by Genesis right into a broader imaginative and prescient to redefine high-performance luxurious.
The GMR-001 Hypercar was developed at Genesis Design Europe underneath the steerage of Hyundai Group designer Luc Donckerwolke.
The corporate mentioned that the automobile’s distinctive black end and design cues drawn from the Magma lineup sign a robust new period for Genesis efficiency autos.
“The mannequin serves as each a tribute to Genesis’ design DNA and a forward-looking inspiration for upcoming fashions, embodying a steadiness of magnificence and uncooked racing functionality,” it mentioned.
The model mentioned that this imaginative and prescient “extends past the racetrack and is embodied within the 5 distinctive Magma idea fashions that have been displayed on the occasion, every representing the model’s relentless pursuit of excellence in design and innovation because the introduction of the GV80 Coupe Idea in April 2023.”
The 5 fashions on show have been: The GV80 Coupe Idea; G80 EV Magma Idea; the GV60 Magma Idea; the X Gran Berlinetta Idea; and the X Gran Racer VGT Idea.
“These idea fashions spotlight the evolution of Genesis’s high-performance capabilities and showcase the Magma Program’s influence on the model’s route for its subsequent section,” Genesis mentioned.
Magma is the efficiency division of Genesis, alongside the Hyundai N division and equating to the M division of BMW.
