Fanatics meandering by means of the Pebble Seaside Concours d’Class in 50 years can have a straightforward solution to inform roughly when a Lamborghini was made. Beginning later in 2024, the model’s vehicles will put on a emblem that has been redesigned with a give attention to minimalism.
Lamborghini notes that is the primary time it has redesigned its emblem in over 20 years, and the modifications made are comparatively refined. The symbol continues to be shield-shaped, and its general format stays the identical; there’s “LAMBORGHINI” written on the prime, proper above a bull that appears prefer it’s about to cost. Nonetheless, the protect’s body is smaller, with a flatter look, and the bull turns into a top level view with fewer particulars (just like the backbone).
This is the previous emblem for reference:
Whereas the bull has appeared on the emblem for the reason that firm’s inception in 1963, it can quickly stand by itself for the primary time. Not on vehicles, it appears like they’re going to nonetheless put on a protect, however in among the model’s advertising and promotional materials. Lamborghini additionally developed a brand-specific font to additional strengthen its id. You will see it within the journal that the corporate publishes, for instance, and on social media.
Lamborghini hasn’t revealed which automotive(s) will inaugurate the brand new emblem. The newest addition to its vary is the Revuelto, which is powered by a 1,001-horsepower plug-in hybrid drivetrain constructed round a brand new, naturally-aspirated V12. Developed to switch the Aventador, it was unveiled in 2023 with the previous emblem; if it will get the brand new emblem, early examples with the previous emblem will probably be fascinating from a collector’s perspective.
We all know that the model has at the least three new fashions in its pipeline: There is a plug-in hybrid evolution of the Urus, which also needs to get a handful of visible updates in and out, and a alternative for the Huracán, which is able to reportedly downsize to a twin-turbocharged V8 and go hybrid. Certainly one of these will certainly be the primary to put on the brand new emblem. Wanting forward, the primary electrical Lamborghini will arrive in about 2028.