The excerpts:
Q: After two consecutive years of record-high gross sales efficiency, what’s your outlook for 2024?
Persevering with our custom of innovation and excellence, Ducati India is worked up to convey 8 bikes to the Indian market this yr. This lineup will embody among the most unique and limited-edition fashions, showcasing our dedication to delivering unparalleled efficiency and luxurious to our clients. Constructing on the momentum of our achievements in 2023, reminiscent of displaying our mettle on the first-ever Indian MotoGP race at BIC and defending each the MotoGP and WSBK titles, we’re proud to focus on the ingenuity and craftsmanship of our engineers at Bologna.
These accomplishments underscore our relentless pursuit of excellence and our dedication to pushing the boundaries of motorbike engineering. As we embark on 2024, we’re poised to make it one other large and memorable yr for Ducati fans in India and all over the world.
Q: What are the important thing micro and macro elements that can play an vital function in shaping up 2024?
Shopper preferences are present process important adjustments, more and more favouring sustainable and environmentally aware options, which is able to closely affect the kinds of autos in demand. Furthermore, the broader financial panorama, together with elements reminiscent of GDP development, inflation, and rates of interest, will influence shopper buying energy and subsequently form the automotive market. Initiatives like Make in India and the growth of imports and exports between international locations are fostering heightened competitors, driving conventional automakers and tech corporations to innovate and enhance, finally resulting in increased ranges of buyer satisfaction.
The competitors, significantly in areas like electrical autos and autonomous driving, underscores the business’s evolution in the direction of extra progressive and user-centric approaches, with conventional automakers leveraging their manufacturing experience whereas tech corporations bringing disruptive applied sciences to reshape the way forward for mobility. Because of the technological developments and the altering state of affairs, we may even see producers in India scaling up and introducing leading edge tech options of their product line up when it comes to design, driving modes, electronics and so forth.
Q: How do you assume the electrical car business will carry out in 2024?
At Ducati India, we acknowledge the rising significance of electrical autos (EVs) within the automotive business, together with the two-wheeler phase. Whereas we proceed to deal with our core strengths in performance-oriented bikes, we acknowledge the potential of EVs in addressing sustainability issues and evolving shopper preferences.
In 2024, we anticipate continued developments in EV know-how, infrastructure, and shopper acceptance. Whereas Ducati stays dedicated to engaged on each future know-how in the easiest way attainable, we’re carefully monitoring the EV panorama and evaluating alternatives to introduce electrical fashions sooner or later. We’re the manufacturing facility provider for the MotoE racing sequence beginning 2023 which implies we’re already studying and we have now a race bike prepared which is able to put together us for the long run.
We consider that EVs will play an more and more important function within the automotive market, and we’re dedicated to exploring methods to leverage this development whereas sustaining our model’s values of favor, sophistication, and efficiency.
Q: What would be the key applied sciences that can form the following decade of the mobility business?
Within the evolving panorama of two-wheeler know-how, improvements reminiscent of Augmented Actuality (AR) are revolutionizing customization experiences. With digital showrooms and design studios, riders can now visualize their desired modifications in real-time earlier than making any alterations, enhancing their buying journey. Furthermore, related mobility options are integrating smartphone connectivity options, offering riders with seamless entry to charging, music, and premium functionalities whereas on the transfer. Alongside this, premium two-wheeler manufacturers like Ducati are already geared up with superior radar methods enabling options like Adaptive Cruise Management, Blind Spot Detection, casting navigation on the display screen providing real-time visitors updates, and the expansive use of carbon fibre to scale back weight and enhance efficiency.
Q: Do you assume the auto business in India has the potential to grow to be the worldwide manufacturing hub and play an vital function within the world worth chain?
Within the coming decade, know-how developments are poised to redefine the mobility business in India, with the bold objective of positioning the nation as its foremost market globally. With entry to considerable supplies, cutting-edge know-how, and a talented workforce, India is well-equipped to drive this transformative journey ahead. The momentum is already evident within the important development in bike manufacturing and gross sales quantity in the course of the fiscal yr 2023 (April 2022-March 2023).
Recording a exceptional 9.2% year-on-year improve in manufacturing to succeed in 19.46 million items and a notable 16.9% rise in gross sales, totalling 15.86 million items, this marks the sector’s first uptick in three years. These sturdy figures underscore India’s potential as a dynamic hub for innovation and manufacturing within the world mobility panorama, setting the stage for additional developments and market management within the years to come back.
Q: What are the important thing elements that work in favour of India and what limitations do we have now as a rustic?
India possesses a number of benefits that place it favourably to grow to be a worldwide manufacturing hub. With a big and numerous market, the nation gives ample alternatives for scaling up manufacturing and catering to varied shopper segments.
India boasts of a talented workforce throughout totally different sectors, offering cost-effective and environment friendly manpower for manufacturing operations. Its strategic geographical location facilitates quick access to world markets, enhancing provide chain administration and distribution networks. Moreover, authorities initiatives like “Make in India” intention to advertise home manufacturing by providing incentives, subsidies, and beneficial insurance policies to draw overseas funding.
Regardless of these benefits, India faces challenges reminiscent of infrastructure upgradation, ability mismatch, and knee-jerk response to exterior adjustments. Addressing these limitations by way of focused reforms, investments, and planning might be important for India to comprehend its full potential as a worldwide manufacturing powerhouse.
Q: What’s your imaginative and prescient for 2030 for the automotive business?
There might be a noticeable shift in the direction of sustainable luxurious, reflecting customers’ rising consciousness and preferences for eco-friendly choices. This development aligns with broader societal issues about environmental conservation and accountable consumption.
As entry to data will increase and competitors intensifies, customers may have a wider array of data and choices to select from, empowering them to make extra knowledgeable selections primarily based on their preferences and values. With rising disposable incomes, people may have the monetary freedom to buy autos tailor-made to their tastes and preferences, indulging in customizations to boost their driving expertise additional. This convergence of sustainability, selection, and personalization displays the altering dynamics of the automotive market, the place luxurious is not only about opulence but additionally about conscientious consumption and particular person expression.
