BMW finally offers five-year warranty

BMW Group Australia has at the moment introduced that it’ll transfer to supply a five-year, unlimited-kilometre guarantee on all new BMW, Mini and Motorrad autos offered from October 1 2022, backdated.

Till now, BMW has provided solely a three-year/unlimited-kilometre guarantee, falling nicely behind many mainstream producers now providing 5, seven and even 10-year guarantee protection.

Certainly, BMW has additionally lagged different premium importers together with Audi, Genesis, Jaguar, Land Rover, Lexus, Mercedes-Benz and Volvo, all of which now provide a five-year/unlimited-kilometre deal.

Talking to GoAuto on the launch of the new-generation BMW X1 in Melbourne this week, BMW Australia head of product and market planning Brendan Michel mentioned the choice to maneuver to a five-year guarantee was made to coincide with the launch of the brand new 7 Collection whereas additionally recognising Australia’s standing as a five-year-warranty market.

“There’s a recognition that we’ve not had a five-year guarantee market in Australia, and that transitioned over the previous two to two-and-a-half years,” he mentioned.

“We might have gone earlier, we might have gone late, however we needed to do that to coincide with the launch of our new flagship (7 Collection), which solely occurs each seven years.

“This is a perfect time, plus there are lots of different new fashions coming into the market, and we needed to maneuver at a time when as many of those new fashions may gain advantage collectively on the identical time.”

Additional, Mr Michel mentioned the inclusion of Mini and Motorrad (bikes) throughout the five-year guarantee program was a “no brainer”, saying buyer response is more likely to be extraordinarily constructive.

“As soon as we had BMW and Mini the choice to incorporate Motorrad, and to unify this program throughout all BMW choices in Australia, was only a no brainer for us,” he mentioned.

“We all know we’ve had a really stable goodwill program the place earlier homeowners have been very nicely coated of their fourth and fifth yr anyway, nevertheless it’s not official – that is in impact factory-volume prepared.”

Along with the complementary options provided with the brand new guarantee, BMW Group Australia will proceed providing its vary of BMW Service Inclusive (vehicles and bikes) and Mini Service Inclusive upkeep plans (Mini autos).

BSI and MSI upkeep plans utilise the superior on-board condition-based service (CBS) system through which sensors and algorithms to observe and calculate circumstances through which a car is used, together with mileage, time since final service, gasoline consumption and driving type.

The CBS system and tailor-made BSI plans are additionally in place and obtainable for BMW’s increasing vary of totally electrical autos.

“The brand new guarantee providing completely enhances our intensive vary of possession advantages, making the acquisition of a brand new BMW or Mini much more compelling whereas offering long run peace of thoughts for our prospects throughout their possession journey,” mentioned BMW Group Australia CEO Wolfgang Buechal.

“We chosen this time to introduce our new guarantee together with the market debut of the seventh era BMW 7 Collection – a car famend for treating its occupants to peerless ranges of luxurious, know-how and refinement.

“We sit up for introducing our new guarantee and collaborating with our valued supplier community across the nation to proceed offering a excessive degree of service and experiences to our prospects.”

Guarantee choices by producer (2022):