Lotus and Good are new members of the SUV membership. In early April, the British sports activities automotive model offered the Eletre, its first SUV. Additionally in April, Good revealed the #1, a B-segment SUV that ought to rival the Mini Countryman. These merchandise are in response to the SUV gross sales increase that has pushed automaker development for the reason that 2000s.
As these automobiles are normally priced larger for customers whereas based mostly on shared platforms for different fashions, automakers stand to make larger income. The formulation is kind of easy: develop one platform after which create completely different physique sorts, with the SUV on the highest level within the pricing construction. The value hole is kind of vital, in response to the information from JATO Dynamics.
In Italy, as an illustration, a B-segment SUV is 35 p.c dearer than a comparable automotive. This hole falls to 11 p.c within the luxurious F phase. On common, an SUV is 33 p.c dearer than a automotive throughout all segments. Primarily based on this, it’s fairly simple to know why virtually each distinguished automaker on this planet builds at the very least one SUV.
Virtually, However Not All
Nonetheless, there are nonetheless a couple of manufacturers that haven’t been tempted by the attract of SUV income. A few of them will not be as a result of it isn’t a part of their model’s DNA. Others merely don’t have the sources. And for a couple of, plans for SUVs are already within the works.
As of spring 2022, you will not discover an SUV on the following 11 manufacturers: Abarth, Alpine, Bugatti, Chrysler, Ferrari, Lancia, Lucid, McLaren, Pagani, Polestar, and Ram. The record excludes area of interest corporations like Caterham, Morgan, Dallara, Rimac, Koenigsegg, and others.
Within the case of Alpine, Ferrari, and Polestar, an SUV is anticipated to reach inside the subsequent two years. Truly, the Ferrari Purosangue is because of be revealed within the coming months. With maybe the exception of Ferrari, these manufacturers want an SUV to be able to achieve extra traction as comparatively new corporations.
Chrysler lately unveiled its Airflow idea, which blurs the already blurry strains between SUV, crossover, and hatchback, however a manufacturing model continues to be years away. Whereas Abarth technically would not have an SUV you should purchase proper now, the Pulse Abarth from Fiat was lately revealed for South America and may go on sale later this yr.
30 Pictures
Others like Bugatti, McLaren, and Pagani are acknowledged as supercar manufacturers the place an SUV may not be a precedence but. Nonetheless, this might definitely change if the Ferrari Purosangue proves to achieve success for the Maranello firm – and innocent to the model’s picture. Curiously, Ram is the sixth-largest model by gross sales underneath the Stellantis umbrella, however the focus there was on its pickup vans and business automobiles.
Lucid has simply began its journey as an impartial model with its electrical Air sedan, however the second step needs to be an SUV. Lancia is craving for extra merchandise, however product planning displays so far haven’t talked about an SUV inside its future lineup.
The creator of the article, Felipe Munoz, is the Automotive Business Specialist at JATO Dynamics.
