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Aston Martin names industry-seasoned brand and commercial officer

Aston Martin names industry-seasoned brand and commercial officer

by admin
February 11, 2022
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Aston Martin names industry-seasoned brand and commercial officer

Aston Martin Lagonda has appointed “luxurious model and automotive product technique skilled” Marco Mattiacci as international chief model and business officer.

Mattiacci spent over a decade in senior administration posts at Ferrari together with time as president and CEO of Ferrari North America, president and CEO of Ferrari Asia Pacific, and managing director and staff principal of the Scuderia Ferrari Formulation One racing staff.

He began his new position instantly, having just lately labored as an advisor to the British luxurious sports activities automobile maker.

Previous to working with Aston Martin, Mattiacci spent 5 years as a senior advisor to administration consulting agency McKinsey & Firm and personal fairness corporations, offering counsel on automotive and mobility subjects. His expertise extends to electrical mobility, having beforehand served as chief model and business officer at Faraday Future and as an advisor to inexperienced expertise enterprise Envision.

In an announcement, the automaker stated Mattiaci would “spearhead the long-lasting model’s international progress, in addition to enjoying a key position in Aston Martin’s future business and product technique”.

The position would additionally oversee the agency’s claimed industry-leading luxurious buyer expertise and the model and product integration with Formulation One as a key international advertising and marketing platform.

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