In an official press launch, Silk-FAW appoints former Ferrari CEO and Board Member Amedeo Felisa as particular advisor to the three way partnership’s government chairman and member of the senior advisory board.
Felisa is predicted to contribute vastly to the model together with his 26 years of expertise working for the Prancing Horse. In reality, Silk-FAW discloses that Felisa “shall be concerned in setting world technique for the corporate and can present oversight on all components of the execution of the corporate’s marketing strategy.”
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What is the marketing strategy, you ask? Silk-FAW is trying to construct “high-quality, ultra-luxury sports activities automobiles” not just for China however for the remainder of the world as properly. The Silk-FAW three way partnership is making battery-electric and hybrid hypercars below the Hongqi model, to be produced in China and Silk’s headquarters in Emilia-Romagna in Italy.
We have had a primary peek of those deliberate hypercars through the 2021 Shanghai Auto Present within the type of the 1,400-horsepower Hongqi S9. The primary of the ‘S’ collection, the Hongqi S9 is designed by former Volkswagen Group design chief Walter de Silva, who’s now working as Silk-FAW’s vice chairman of styling and design. De Silva shall be designing Hongqi’s total ‘S’ lineup.
You may need heard of the Hongqi as an organization that makes stately autos for the Chinese language authorities, billed as the “official automobile for minister-level officers” since 2013. However as you may have learn, Hongqi is not restricted to creating official automobiles anymore.
The S9 encompasses a plug-in hybrid system with a V8 combustion engine that produces an unlimited quantity of energy output. It is stated to be able to hitting 62 miles per hour (100 kilometers per hour) in simply 1.9 seconds, whereas prime pace is claimed to be 250 mph (402 kph).