New Delhi: Vehicle sellers’ physique FADA on Wednesday stated it’s initiating an annual supplier satisfaction research to gauge the market sentiment and to determine gaps that influence OEM-dealer partnership throughout key enterprise elements. The Federation of Vehicle Sellers Associations (FADA) has roped in Singapore-based consumer-insight led consulting and advisory agency PremonAsia for conducting the research.
“With a large pattern, FADA supplier satisfaction research will present enough illustration from each quarter and minimize throughout all classes of autos,” FADA President Vinkesh Gulati stated in an announcement.
The research will even have an excellent demographic combine coupled with city and rural steadiness, he added.
The ultimate report can be launched by June-end this 12 months, Gulati famous.
“This research comes at an important time when the business is going through unprecedented headwinds… We intend to deep dive into each facet of dealership administration and to spotlight the perfect practices adopted by producers in maintaining a worthwhile and sustainable supplier community,” FADA Secretary C S Vigneshwar stated.
PremonAsia Founder and CEO Rajeev Lochan stated the business is rising from one of the difficult occasions witnessed in latest historical past.
“The thought of this research isn’t just to look at the drivers of a profitable Unique Tools Producer (OEM) -Vendor enterprise partnership, however to go deeper in exploring how the way forward for automotive retail enterprise is more likely to evolve within the new post-COVID world,” he added.
FADA represents over 15,000 car sellers having round 26,500 dealerships throughout the nation.