Skoda UK has entered right into a one-year settlement with British Biking to change into the Official Automobile Provider to the Nice Britain Biking Crew.
Skoda will provide a nine-strong fleet of Octavia Property help automobiles as riders compete in main races all through the UK and Europe, in addition to throughout coaching camps.
The partnership is the most recent milestone in Skoda’s longstanding dedication to biking. Along with sponsorship of key occasions within the biking calendar, together with the Tour of Britain and the Girls’s Tour, Skoda continues to champion gender equality within the sport.
British Biking’s Chief Government Officer, Brian Facer, stated: “Skoda has constructed strong connections with the biking group for good purpose, and has shortly change into a model synonymous with innovation and embodying the spirit of our nice sport.
“Our partnership is a mirrored image of our ongoing dedication to supporting the Nice Britain Biking Crew and we look ahead to convey this new partnership to life on this necessary yr for Olympic and Paralympic sport.”
Skoda UK Advertising and marketing Communications Supervisor, Lisa Kirkbright, added: “We’re excited to increase our presence on this planet of biking with a British Biking partnership and assist energy the Nice Britain Biking Crew in such an important yr.
“We can be offering a fleet of our fourth-generation Octavia Estates, essentially the most technologically superior Skoda but and one of the cycle-friendly automobiles available on the market.”
