The 2020 whole business quantity (TIV) forecast of 607,000 models made by the Malaysia Automotive Affiliation (MAA) final January might have sounded cautious, providing solely modest development from the 604,287 models achieved in 2019, however completely attainable.
After all, the arrival of a virus put paid to the very best laid plans, though the eventual final result was removed from the large setback that was projected in Might, when the forecast was revised down by a 3rd to 400,000 models.
The introduction of the SST exemption on the gross sales of recent CKD and CBU automobiles in June, which was to run till December, led the affiliation to consider that the numbers would enhance to the tune of 470,000 models. Ultimately, it surpassed that comfortably, with the TIV reported for the yr ending at 529,434 models.
Nonetheless, the deficit of 74,853 models from the earlier yr meant that the majority manufacturers inevitably did not match the numbers they completed in 2019. Right here’s a fast breakdown of how main manufacturers carried out in 2020.
Perodua, which has been main the market since 2006, continued to carry on to the highest place regardless of a 8.4% drop in gross sales final yr. The automaker managed to promote 220,163 models, which was 20,178 models fewer than the 240,341 automobiles it offered the earlier yr.
Whereas in need of its preliminary 2020 forecast of 240,000 models, the eventual 2020 whole exceeded the revised 210,000-unit projection it revealed in August. Impressively, regardless of the general market shrinking, the nationwide carmaker managed to extend its market share from 39.8% in 2019 to 41.6% final yr.
Ending second once more was Proton, which had loads of purpose to be happy with how 2020 formed up. It was one of many handful of passenger automobile manufacturers that gained traction by way of gross sales, the 108,524 models it shifted final yr being a 8,341-unit enchancment over the 100,183 models it managed in 2019.
Whereas the 8.3% enchancment isn’t an enormous a leap as that completed in 2019, the place the automaker recorded a 54.7% enhance in gross sales in comparison with 2018, the truth that it managed to register larger numbers in a topsy-turvy yr is testomony to the truth that consumers are flocking again to the model.
The corporate additionally had the honour of being the best gainer final yr, its market share rising to twenty.5% from 16.6%. A little bit of further trivia for these into numbers and percentages – Perodua and Proton now command over a 60% mixed share (62.1%, to be exact) of the market, the best since 2003.
Honda stored third place, its 60,468 models ok to maintain it forward of Toyota (58,501 models), however the model offered 24,950 models (or 29.2%) lower than it did in 2019. Nissan gross sales additionally dropped to 14,160 models, down 33.3% from the earlier yr. Naturally, all three manufacturers noticed their market share contract.
The few gainers included Mazda (12,141 models) and Mitsubishi (9,163 models), with these numbers representing a 4.2% and 12.6% enhance, respectively. Elsewhere, Subaru (-57.3%), Peugeot (-45.4%) and Kia (-77.9%) suffered main drops, and types akin to Volkswagen (-39.2%) and Hyundai (-37.9%) additionally had a really gentle yr.
As for the premium manufacturers, Volvo was the one fundamental participant within the phase to report a inexperienced arrow – it managed to promote 1,950 automobiles final yr, 3.6% greater than the 1,883 models it offered in 2019. The desk additionally lastly exhibits full BMW (and MINI) numbers for the yr. The model had stated final yr it had switched to a quarterly reporting, however the numbers had remained caught going nicely previous mid-year.
Additionally, whereas the desk exhibits very putting numbers in purple for Mercedes-Benz, it’s value noting that the corporate stopped reporting its numbers after Q1 final yr, and so its whole stays as from then. The ultimate variety of automobiles offered by the model stays undisclosed.
How then will the market fare this yr? Nicely, whereas there appears to be no finish in sight to the pandemic at this juncture, the MAA is optimistic that the market will rebound in 2021. The affiliation has confidently forecast that the TIV will rise this yr by practically 8% to 570,000 models, with the expansion very a lot aided by the SST exemption that may run till June 30.
