The Web hasn’t been notably sort to the Prelude. Some have questioned why Honda didn’t merely name it a Civic Coupe, whereas others questioned its success with no guide gearbox. But early indicators are proving the skeptics incorrect, because the revived nameplate is off to a powerful begin. Nicely, no less than in its dwelling market. A month after occurring sale in Japan, the variety of orders already exceeds the month-to-month gross sales goal by eight occasions.
Honda initially anticipated about 300 patrons to signal on the dotted line every month, however between September 5 and October 6, round 2,400 orders had been positioned. Demand is so sturdy that some sellers have quickly suspended new orders, although Honda plans to ramp up manufacturing to shorten wait occasions for early adopters.
As for who’s shopping for the Prelude, it’s principally middle-aged and older clients. Honda says demand is pushed by folks of their 50s and 60s looking for a brand new major or secondary automobile. We even know their most well-liked colours: over half have chosen white (63 %), adopted by grey (16 %), black (11 %), and crimson (10 %).
In Japan, the Prelude begins at 6,179,800 yen, equal to roughly $41,000 at present trade charges. A two-tone Restricted Version obtainable completely on-line for six,480,100 yen ($43,000) has already bought out, as demand rapidly exceeded manufacturing capability.
Picture by: Honda
The brand new Prelude will arrive at U.S. dealerships this late fall. Pricing hasn’t been introduced, nevertheless it’s anticipated to land round $40,000. For comparability, a Civic Hatchback with the identical hybrid powertrain prices almost $32,000. Nevertheless, given the Prelude’s Sort R bits, coupe physique, and nostalgic enchantment, a premium is inevitable.
Hybrid sporty automobiles stay uncommon within the mainstream section, which raises the query: Who’s the Prelude for? In any case, these looking for an inexpensive efficiency coupe may gravitate towards a Toyota GR86, Subaru BRZ, or Mazda MX-5 Miata RF. The Prelude, nonetheless, may cater to patrons preferring one thing much less hardcore and as a substitute want extra consolation and effectivity.
Though it could nonetheless change into a distinct segment product, the Prelude’s Japanese debut has exceeded expectations. Even Honda seems to have underestimated the preliminary enthusiasm and is now ramping up manufacturing to fulfill the stronger-than-anticipated demand. The Prelude may not be the pure sports activities automobile fans had been hoping for, however in a world dominated by SUVs, it’s refreshing to see extra selection amongst common automobiles.
Persevering with to see the glass half full, no less than the moniker hasn’t been diluted for a rebadged electrical crossover. I am taking a look at you, Mitsubishi Eclipse.
