Nissan has had a tumultuous yr, to say the least. Gross sales are means down, the corporate is behind on hybridization, and the newest stories point out that the model has anyplace from “12 to 14 months” left in enterprise. Not good. However Nissan’s newest rent might be step one in the proper route for a possible turnaround.
Nissan has introduced on long-time auto govt Christian Meunier to steer the cost. Meunier was previously the worldwide chief govt officer for the Jeep model and served on the chief committee for Stellantis. Previous to that, he labored at Nissan in a number of roles since 2002, together with because the chairman and international president of Infiniti.
Photograph by: Nissan
Meunier returns to the corporate because the chairman for North and South America, in command of each the Nissan and Infiniti manufacturers. He is changing Jeremie Papin, who will go on to turn out to be the automaker’s chief monetary officer. Meunier will report on to Nissan’s chief efficiency officer, Guillaume Cartier.
“I’ll work my butt off with the staff to place the enterprise again on observe,” Meunier informed Bloomberg, “to get your profitability up, to get the gross sales to develop once more, as a result of I do know it’s potential.”
Meunier stepped down from the Jeep model in November of 2023 amid gradual gross sales. Though Meunier pioneered the model’s 4xe hybrid line, gross sales numbers dropped dramatically underneath his watch. The corporate offered simply 684,614 automobiles in 2022—12 % fewer than the earlier yr. 2023 gross sales had been likewise a scant 642,924 models—the bottom annual determine in 11 years.
Meunier begins his new position with Nissan on January 1, 2025.
