Apollo Tyres has sgned three-time Formulation 1 race winner Giancarlo Fisichella as its new ambassador for its premium Vredestein passenger automotive tyre model.
The 2-year settlement will see Fisichella contribute to the take a look at and growth of recent Vredestein high-performance tyres, make appearances at key occasions, and have in on-line and offline model communications.
Beginning his function in June, Fisichella led the Vredestein crew in the course of the newest version of the long-lasting 1000 Miglia basic automotive rally in Italy. Racing from Brescia to Rome and again, he made his debut for the model behind the wheel of a 1953 Simca Aronde S.
“Giancarlo is extremely revered amongst efficiency automotive fanatics so he’s the proper match for the Vredestein model,” mentioned Yves Pouliquen, VP Business at Apollo Tyres.
“As well as, his wealth of data gained over a few years in top-tier motorsport might help information our R&D groups as they convey new merchandise and technical improvements to market.”
Fisichella’s 13-year Formulation 1 profession began with the Minardi crew and was adopted by stints at Jordan, Benetton, Sauber, Renault, Drive India and Ferrari. Throughout this time, he secured three Grand Prix wins.
After leaving Formulation 1, Fisichella transitioned to sports activities automotive racing, together with competing within the prestigious 24 Hours of Le Mans. He and his crew triumphed within the GTE-Professional class, securing first place in each 2012 and 2014.
