Kia is as much as reveal its up to date brand within the days or even weeks to come back because it ushers in a brand new 12 months. Aside from the brand new emblem, the refreshed branding can be sure to come back with a brand new slogan, transferring from “The Energy to Shock” to “Motion that Evokes.” The model new slogan was filed on the Korea Mental Property Rights Data Service (KIPRIS) on the finish of 2020.
However it looks as if the motion inside Kia is not restricted to branding alone. In accordance with Automotive Information, the South Korean marque is ready to disclose 5 new automobiles for the American market.
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Automotive Information’ report concerning the upcoming Kia automobiles treaded calmly, although. The 5 automobiles are supposedly both new or considerably redesigned fashions. With that stated, we are able to already title three of the 5, though do not take our phrase as biblical.
As already confirmed earlier than, the plug-in hybrid model of the 2021 Kia Sorento will attain the U.S. shores late in 2021, however that will not be the most important reveal. We aren’t completely oblivious that Kia is engaged on a brand new Sportage, in addition to on a brand new Niro, so you possibly can most likely add these two to the listing. The brand new Carnival or Sedona, which has already been revealed outdoors the U.S., might additionally break cowl for American minivan patrons to take pleasure in. As for the others, your guess is simply nearly as good as ours proper now.
The brand new Kia automobiles may even include company management modifications for Kia Motors America, as introduced final month. After serving as vice chairman of gross sales operations for over three years, Invoice Peffer is transferring up the ladder as the brand new COO and government vice chairman.
Russell Wager, who joined Kia Motors America in July 2019, can be promoted to vice chairman of selling, reporting to Peffer. He was the previous director of selling operations.